Thrivent Mutual Funds

Thrivent Mutual Funds asked us to create and launch a distinct brand for its online mutual fund products. We saw an enormous opportunity in leveraging the funds’ biggest competitive advantage (expert fund managers) against the biggest trend in online mutual funds (funds managed by algorithms instead of actual humans). Or what’s commonly referred to as robo-advisors.

MANAGED BY HUMANS, NOT ROBOTS

TV/Film

Experiential

Print

Digital